Rules and ethics
The UK rules that reach creator discovery, from personal data to children's safety
Map the UK rules affecting creator discovery in England across personal data, outreach, advertising, rights, children, security and contracts.
Archive
October 2026
Reviews
A creator discovery procurement checklist built around evidence gaps and hold rules
Use an evidence-gap checklist for creator discovery procurement, with exact service records, shared synthetic cases and firm documented HOLD rules.
Reviews
Reviewing a creator discovery agency: the dossier to demand before any verdict
How to review a creator discovery agency: the register check, data roles, outreach rules, ad labelling and accessibility evidence to demand before a verdict.
Operations
Launch gates for an England creator discovery platform: what to evidence before any creator contact
Six launch gates an England buyer should clear before using a creator discovery platform: data, outreach, endorsements, security, accessibility and exit.
Tools and providers
Creator discovery tools: Modash and GRIN list prices side by side for UK buyers
Creator discovery tools Modash and GRIN publish plan prices in US dollars. See both price ladders, how each bills, and the UK data and ad checks to run first.
Audience research
Regional checks for influencer platform briefs
Regional creator discovery for influencer platform briefs: compare audience, language and sector fit across Cardiff, Belfast, Newcastle and London.
Reviews
What Companies House and ICO records verify about a creator-platform supplier
Influencer platform due diligence in the UK: verify Companies House filings, director histories, PSC records and ICO registration before signing.
Measurement
London compared with Manchester and Leeds on creator campaign rates
Influencer discovery tools meet three rate cards: London agency premiums, Manchester's named agencies and Leeds cost bases rarely match one national figure.
Rules and ethics
Influencer platform campaigns: how HMRC treats gifts and affiliate pay
For UK brands paying creators through an influencer platform: how HMRC treats gifted products and affiliate commission, and the tax clauses to agree first.
Rules and ethics
Influencer platform compliance: UK and Ireland campaigns
Checklist for Belfast agencies running UK and Ireland creator campaigns through an influencer platform: data, VAT, disclosure and funding.
Rules and ethics
How ASA and CMA rules change a UK creator discovery brief
Influencer discovery tools must build CAP Code and CMA endorsement checks into the brief before any UK creator is shortlisted for a campaign.
Outlook
Five season peaks that shape UK creator discovery timing
Influencer discovery tools should follow five UK season peaks, from January fitness to Christmas retail, each with its own shortlist lead time.
Outlook
Edinburgh and Glasgow compared on Scottish creator campaign funding
Influencer discovery tools must account for how Creative Scotland and Scottish Government funding differ between Edinburgh and Glasgow's creator pools.
Outlook
Using grant status in influencer platform briefs
Use grant status in an influencer platform brief: record applicant, residency, funded period, budget separation and disclosure before shortlisting.
Measurement
Influencer discovery tools for a Bristol creator test
A Bristol checklist for testing purpose-led creator campaigns: influencer discovery tools, measurement methods and the UK disclosure rules that apply.